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Our Team

MSE Events Group are proud to have a strong team of event and hospitality professionals. MSE staff will make you will feel like you are part of the team for the day we start working together. The charisma, loyalty and genuine passion for events is clearly demonstrated in all the work we do.

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DANIEL BELLISSIMO

DIRECTOR

Daniel is our Managing Director and has been with the business since 2009, providing the necessary leadership to lead the entire MSE team. Away from work, Dan’s passions are family, sport, and coaching. After years of playing and coaching Football, Dan now likes to coach from his comfy couch as an ‘armchair critic’ watching his beloved Blues.
 
Connect via 
Email: daniel@mse-group.com.au 
LinkedIn: linkedin.com/in/daniel-bellissimo-3a29b2156
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CHRIS BEAYNI

GENERAL MANAGER

Chris is the General Manager of MSE Events Group and takes care of the daily operations of the business. Chris’ passion lies in providing unique experiences and adding as much value as possible to our network of clients. Away from the pressure cooker environment, he is the first to tell the office he is on a ‘New Diet’ and then break it the same day! He love’s spending quality time with family, friends and getting into a good Netflix TV show!

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Connect via

Email: chris@mse-group.com.au

LinkedIn: linkedin.com/in/chris-beayni-027b8830

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PAUL JANES
SALES OPERATIONS MANAGER

Paul has been with MSE for over 19 years, looking after the day to day operations of MSE Collection and making sure we provide our clients with suitable apparel, merchandise and/or signage. Paul also takes care of our corporate hospitality bookings and is versatile in being a helping hand at our conferences, GALA dinners and/or incentives. Paul enjoys spending time on the weekend with his wife and 2 beautiful girls going to the park and beach in the summer. Likes catching up with friends and having the odd hit of golf or surf.
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Connect via
Email: paul@mse-group.com.au 
LinkedIn: linkedin.com/in/paul-janes-888b7729

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LETITIA POTASHNYK

GENERAL MANAGER - EVENTS

Letitia is our Event Manager who has a dynamic role, researching, developing, and implementing engaging events, conferences, and incentives. Letitia stays highly active outside of work playing weekly tennis, running and reformer pilates. Do not let her sporty lifestyle fool you, Letitia is the first to polish off a block of chocolate and constantly baking sweet treats for the office.

Connect via
Email letitia@mse-group.com.au
LinkedIn: linkedin.com/in/letitia-potashnyk-13429a124

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PETER ZAFIRAKOS

EVENT MANAGER

Peter started out at MSE Group in 2013 whilst completing his Bachelor of Business (Event Management) degree, and now leads the way in overseeing various events for our clients. Throughout his time Peter has played an important role in all areas of the business including Apparel & Merchandise, Corporate Hospitality, and the financial side of the business. When the MSE team partake in team-building activities, whether it be table tennis or go-karting, Peter always comes out on top and is the first to remind them! Peters interests are travelling, spending time with those close to him and partaking in sports, activities, and experiences.

Connect via
Email: peter@mse-group.com.au 
LinkedIn: linkedin.com/in/peter-zafirakos-a1475a122

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BEN ARNOLD
CORPORATE SALES EXECUTIVE

Ben joined the MSE team in 2016 after the move from Melbourne & Olympic Parks where he managed MSE’s Corporate hospitality at the venue. Ben has a strong passion for sport, family and animals and recently retired from playing Australian Rules football mainly across Gippsland and locally. A young family now occupies Ben’s time where he may fit in the odd Brisbane Lions, Bayern Munich, or Newcastle United game to watch on the couch.
 
 
Connect via
Email: ben@mse-group.com.au
LinkedIn: linkedin.com/in/ben-arnold-b6112128

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RAY BUHAGIAR
SALES MANAGER

Ray has recently come on board as Sales Manager with MSE Collection and brings a wealth of knowledge in Sporting Equipment and Merchandise/Apparel within the Schools, Sporting Clubs and Corporate Business sectors. Ray enjoys time outside of work socialising with family and friends as well as preforming various Committee roles at his local Football Club. Ray also enjoys gardening and is a handyman around his home but really enjoys quality time with his beautiful Granddaughter Cadence.
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Connect via
Email: ray@mse-group.com.au
LinkedIn: linkedin.com/in/ray-buhagiar-b0712b198

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EDDIE RINALDO
PROGRAM DIRECTOR

Eddie brings a wealth a of experience and knowledge to the MSE Events Group Team. His areas of expertise spread far and wide with a major emphasis on Project Management in the field of Activations, Trade Shows and Exhibitions. In his own time, Eddie has a strong passion for music and entertainment and on most weekends you’ll find him ‘spinning the decks’ at some of Melbourne’s most popular night spots.

Connect via
Email: eddie@mse-group.com.au​ 

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DANICA PHAN

EVENT MANAGER

Meet Danica, our newest member of the team who joined us in July 2024. With 6 years of Event Management experience, Danica has a keen eye for detail and will ensure every aspect of an event runs smoothly and seamlessly to guarantee a memorable experience. Outside of business hours, you can find Danica cross stitching, reading or baking up a storm, all whilst daydreaming about her next holiday destination. 


Connect via
Email: danica@mse-group.com.au

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AMBER DORMAN
EVENT MANAGER

Introducing Amber, an accomplished event coordinator with a vibrant background in travel which spanned 6+ years before she started at MSE Events Group in 2022. Outside of orchestrating memorable events, Amber channels creativity into a diverse range of hobbies, including pottery, sewing, and an adventurous spirit for exploration. Whether crafting complex conferences or organizing seamless experiences, Amber infuses every event with passion, innovation, and a touch of wanderlust.

Connect via
Email: amber@mse-group.com.au
 

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ROCHELLE OWEN
EVENT & TRAVEL MANAGER

Meet Rochelle, our vibrant events coordinator who joined us in late 2023. With a background in travel agency, Rochelle brings a unique perspective to event planning. Off the clock, you'll find Rochelle hitting the court for mixed netball games or indulging in a scoop of classic vanilla ice cream. We love having our newest event coordinator join the team. 

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Connect via
Email: rochelle@mse-group.com.au

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JESS BELLISSIMO
EVENT COORDINATOR

Jess joined the team in mid 2022, assisting the entire events team whilst completing her degree in a Bachelor of Project Management. Jess’ dynamic role assists in all the behind the scenes administration tasks, which attribute to running a well stream-lined and successful event. On the weekends Jess spends her time keeping active by going for a leisurely run or hitting the gym, but only when her beloved Carlton Blues aren’t playing!

Connect via
Email: jess@mse-group.com.au​ 

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JORDAN BELLISSIMO

EVENT ADMINISTRATION

Jordan joined the MSE team in early 2023, assisting with all aspects of the business whilst completing his degree in Event Management. Jordan’s dynamic role consists of helping team members with all tasks regarding events and merchandise, spreading his positive energy throughout the office.  Outside of work Jordan spends most of his time socializing with friends when he’s not playing basketball or football. He is also a dedicated supporter of the might Kanga’s!  

Connect via
Email: jordan@mse-group.com.au
 

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LIV BARYLKA 
EVENT ADMINISTRATION

Please welcome another wonderful addition to our team. At 19 years old, Liv is a Business major specialising in Sport and Event Management, bringing a fresh and enthusiastic approach to everything she does. With a deep love for cricket, netball, and AFL, Liv is always ready to pitch in and support her team on event-related tasks, guaranteeing the efficiency of all operations. When she’s not at work, you can find her by the ocean, enjoying the beach. 

Connect via
Email: events@mse-group.com.au

BROOKE PERIAM
EVENT & EXECUTIVE ASSISTANT

Brooke joined the MSE team in October 2024. After gaining her Hospitality diploma in Queenstown, New Zealand, she spent the last 10+ years working in the hotel industry across multiple brands. In doing so, she gained a real passionate for the tourism and event industry, making her a perfect fit in the team. On the weekend, Brooke enjoys socialising with friends and sampling all the local bars along with a good winery or two! 


Connect via
Email: brooke@mse-group.com.au

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